Kesh King announces dynamic duo; Palak Tiwari and Shilpa Shetty shine in new anti-hairfall shampoo campaign

Kesh King Anti-Hairfall Shampoo has brought together the vibrant energy of Palak Tiwari and the timeless radiance of Shilpa Shetty in its latest brand campaign. Produced by Raju Hirani Films, the television commercial promises to be a fresh, sticky, and attention-grabbing experience for viewers.

Shilpa Shetty, who has been the face of the brand since 2019, continues to endorse Kesh King Ayurveda Oil, India’s No.1 Hairfall Expert. The new commercial features a captivating exchange between Shilpa and Palak, set to the nostalgic Bollywood tune “Ude Jab Jab Zulfe Teri”. Scheduled to air throughout May, the ad aims to blend tradition with contemporary appeal. Ms. Priti Sureka, Director of Emami Limited, expressed her excitement about the collaboration, emphasizing Kesh King’s commitment to natural solutions. Palak Tiwari, a rising star in Bollywood, joins the brand to appeal to a younger demographic seeking effective hair solutions.

Palak Tiwari shared her enthusiasm for endorsing Kesh King, citing the importance of ayurvedic remedies in combating hair fall. Shilpa Shetty, reflecting on her five-year journey with Kesh King, welcomed Palak to the brand family.In addition to traditional media, Kesh King plans to leverage Shilpa and Palak’s influence to engage audiences through digital platforms. The Anti-Hairfall Shampoo, enriched with 21 herbs, is clinically proven to reduce hair fall by up to 98%. Available in various sizes, it offers a holistic solution for healthy, shiny hair.