Amway India, one of the country’s leading FMCG direct selling companies, in association with Project Life Force, has conducted a blood donation camp in Kolkata. The camp was aimed at supplementing the local blood banks while also driving awareness on the importance of blood donation. The camp received overwhelming participation from Amway India employees, direct sellers, and customers who extended their support throughout the program.
As a responsible corporate, Amway India has been investing in multiple programs and initiatives to support the underprivileged sections and the communities it operates in. Some of these initiatives include – the Nutrilite™ Power of 5 Campaign which utilizes Amway India’s expertise in nutrition to help fight childhood malnutrition globally and empower people everywhere.
Under its Project Sunrise, Amway India has been supporting the upliftment and overall well-being of underprivileged children by providing them access to education, health, and hygiene through its ‘Healthy Mind Health Body’ campaign. Commenting on the initiative, Chandra Bhushan Chakraborty, Sr. Vice President, East & West Region, Amway India, said, “I would also like to thank the medical staff of Project Life Force, who have supported the initiative with utmost patience and care and are confident that this initiative will save many lives.”