Vicks, the world’s top cough and cold brand, has a 125-year history of providing effective relief and care, and continues to innovate to offer superior products for families and friends. The brand, announced the launch of the New Vicks Roll-On for fast relief from headaches -it’s 3rdinnovation in India over the last 12 months after the launch of Vicks ZzzQuilNatura (from the World’s #1 Sleep Aid Brand) for occasional sleeplessness, and New Vicks VapoRub Steam Pods, its first steam inhalation capsules globally.
Vicks has launched a new television commercial titled “Jeb mein Vicks toh sardard fix,” showcasing the quick relief of a headache with the new Vicks Roll-on. The commercial features a scientist who receives good news about his space mission but struggles with a headache. When suggested to use the Roll-On, the scientist quickly recovers and celebrates his achievement.
According to Dr.Jaspreet Kochhar, Director, Vicks Research & Development, “This roll-on product has a pleasing and well loved Vicks aroma making it useable even when outside home.” The consumer-friendly Roll-On comes with a classic Vicks key chain, making it easy to carry the relief wherever needed. Vicks Roll-on is now available in major chemist, HFS, and modern retail stores across India, and ecommerce retailers.
