Vodafone Idea Limited (VIL) has announced a strategic partnership with Viacom18’s premium subscription led video on-demand streaming service, VOOT Select, to offer premium content on its digital platform – Vi Movies and TV app. Under this partnership customers of Vodafone Idea can now enjoy the curated content offering of VOOT Select, with a seamless viewing experience on their Smartphones.
To strengthen current content offering on Digital platform- Vi Movies & TV app, the partnership will give customers access to hours of exclusive content pieces from Voot Select. Vi customers will now have full access to watch premium Hindi Shows of Colors & MTV. Vi users can also enjoy a host of international shows. With continuous content addition, users can look forward to an exciting library of content that will keep them entertained 24/7. Voot Select, through its immersive content slate across genres, offers a great value for India’s screenagers seeking diverse content experiences.