Toyota Kirloskar Motor (TKM) has unveiled the Urban Cruiser Hyryder ‘Festival Limited Edition,’ enhancing its popular B-SUV lineup with a Premium Accessories package. Available in both Hybrid and Neo Drive variants, this special edition features 13 exclusive Toyota Genuine Accessories (TGA), elevating both style and comfort.
The TGA Package includes high-quality exterior and interior accessories, such as chrome garnishes, door visors, all-weather floormats, and a digital video recorder, all aimed at providing a refined driving experience. This edition will be available in the top two variants—G and V—across all dealerships until 31st October 2024. Customers will also receive a complimentary package valued at ₹50,817, adding significant value to their purchase.
Commenting on the launch, Mr. Sabari Manohar, Vice President of Sales-Service-Used Car Business at TKM, highlighted the SUV’s popularity since its 2022 debut, stating, “Our unrelenting customer-centric approach has inspired us to stay ahead of the curve.” In Siliguri, the Urban Cruiser Hyryder’s stylish design and advanced features align well with the growing demand for premium vehicles in the region, particularly as customers seek comfort and sustainability in their driving choices. The launch is expected to attract considerable interest, further strengthening TKM’s foothold in the northeastern markets.
