Toyota Kirloskar Motor (TKM) revealed that their initiatives to enhance customer experience have yielded a rise in sales in the Northeast Region. TKM also reiterated on the growing significance of the region in its customer outreach programs focused at making TKM’s products and services accessible to more customers.
Following its customer-first initiatives, TKM has been rolling out measures to enhance the experience at every stage – from pre-sales to after-sales. To provide easy access to its products, TKM had unveiled its first regional stockyard in India in Guwahati (Assam) last October. Besides fostering an efficient distribution network across the northeast, the stockyard is helping reduce delivery time of not more than 2 days even for the farthest dealers in the Northeast states thereby delighting the customers.
TKM operationalized road transport of new vehicles to Manipur as a standard procedure. The rollout of road transport of new vehicles to Manipur followed a successful pilot project which received positive customer response owing to the transport of new Toyota vehicles right up to Punya Toyota (TKM’s dealer partner in Imphal).