Aditya Birla Fashion and Retail Ltd and designer Tarun Tahiliani’s ethnic menswear brand TASVA is now in Siliguri, West Bengal, offering a range of ethnic and wedding wear options for men. The store reflects Tarun Tahiliani’s ‘India Modern’ design ethos, combining luxurious materials to create a new world of Indian apparel.
TASVA’s 2719 sqft. store in the city features a grand façade, elegant interiors and a range of sophisticated and stylish Indian menswear, including The Pearl collection. It features kurtas, bundis, sherwanis, bandhgalas, achkans, churidars, aligarhis, and other garments expertly crafted with attention to detail and design. Accessories include safas, sarpeches, brooches, pocket squares, buttons, sehras, stoles, shawls and footwear. The collection explores pastel colours from mint green, ivory, salmon pink, softer tones of yellow to deep blues, jewelled tones and tropical hues.
Commenting on the launch of the Siliguri store, Tarun Tahiliani, Chief Design Officer, TASVA, said, “We have designed garments that provide our consumer, the Indian Man, with a fabulously made, internationally constructed, comfortable, well-cut Indian brand with Tarun Tahiliani styling but with complete cost accessibility.”