Max Fashion, a leading brand under the Dubai-based Landmark Group, has officially launched its latest campaign, “New New You,” featuring acclaimed actor Kalki Koechlin. This innovative campaign is designed to inspire renewed self-confidence through a diverse collection that caters to every occasion, from festive celebrations to casual gatherings.
The “New New You” collection showcases an array of stylish options, including workwear, fusion festive attire, and high-glam outfits, aligning with the modern, aspirational Indian family. Kalki Koechlin’s unique ability to break conventional fashion boundaries makes her the perfect ambassador for this campaign, which encourages customers to embrace their individuality.
In Siliguri, fashion-conscious shoppers can look forward to exploring this exciting new collection. Max Fashion’s ongoing strategy of launching new styles weekly across its 520+ stores in over 210 cities reinforces its commitment to providing the latest trends and quality products.Max Fashion’s Deputy CEO, Sumit Chandna, emphasized the brand’s focus on continuous innovation and customer satisfaction.
