Fashion retail giant Lifestyle has rolled out its biggest End of Season Sale (EOSS), offering up to 50% off across over 300 top brands. The campaign features actress Tamannaah Bhatia, who brings her pan-India appeal to the brand’s latest promotional film, highlighting trend-forward looks across ethnic, casual, and premium fashion.
The sale is live across Lifestyle stores and on lifestylestores.com, covering popular brands like Biba, Global Desi, Jack & Jones, Indian Terrain, Adidas, Puma, Maybelline, Fossil, and more. HDFC credit card users are eligible for an additional 10% instant discount (terms and conditions apply). Lifestyle is positioning this campaign as a blend of style and accessibility, aiming to empower customers to express their individuality confidently.
In the Siliguri market, Lifestyle’s EOSS is witnessing strong footfall at Vega Circle Mall. Fashion-conscious consumers in North Bengal are actively seeking seasonal staples and premium looks at value prices. Local demand is especially high for youth-centric brands like Ginger and FORCA, reflecting Siliguri’s growing appetite for urban fashion trends.
Tamannaah Bhatia said, “Fashion is about expressing who you are. Lifestyle’s sale brings premium fashion to everyone, making that expression accessible.”
