One97 Communications Limited (OCL) that owns the brand Paytm, India’s largest digital payments and financial services company, has announced its ‘Paytm theke UPI’ campaign offering an assured cashback of up to Rs.100 on first transaction through the app, marking the auspicious beginnings for the biggest festival of West Bengal.
Through this campaign, Paytm is celebrating Durga Puja and promoting how secure and superfast money transfers can kick start the festivities across people and communities.
Paytm theke UPI as a campaign highlights the importance of coming together with the community to ensure festivities for everyone with instant UPI money transfer using the Paytm app. Paytm Spokesperson said, “The latest campaign is aimed at strengthening our engagement with the people of West Bengal and enabling prosperous beginnings. ”