Kotak Mahindra Bank Limited (KMBL) has announced the launch of Privy League, an exclusive premium banking programme with unique lifestyle privileges and bespoke financial solutions for high net-worth individuals. Privy League is designed to celebrate the achievements of customers by providing unmatched lifestyle experiences and superior banking services.
The new value proposition provides multifaceted offerings to bring priceless experiences to customers. It includes privileges across travel with a complimentary MMT Black Elite Annual Membership, Lafayette Luxury Concierge Services, offers on dining with a complimentary EazyDiner Prime Annual Membership, and attractive discounts on Swiggy.
It also curates distinguished experiences across health and wellness, culinary experiences, knowledge based sessions, and more. The Premium Metal Debit Card designed by Arunanshu Chowdhury for the Privy League black tier offers luxury deals, complimentary airport lounge access, and other benefits. The Signature LED Debit Card designed for the Privy League Platinum tier offers a 75% discount on Priority Pass. The programme also offers Business Banking solutions, loans, locker rentals, brokerage, and other specialized products. Mr Rohit Bhasin, President – Retail Liabilities Product and Chief Marketing Officer, Kotak Mahindra Bank Ltd, said “We are excited to launch our flagship premium banking programme – Privy League in a new avatar of ‘Building Exclusivity via Experiences’ a value proposition that provides exclusivity and experiences beyond banking.”