India is all set to host the prestigious ICC World Cup 2023, and with the announcement of Bollywood superstar, Shah Rukh Khan as the brand ambassador, the event has already become even more enjoyable. With this appointment, King Khan, popularly known, has added another feather to his cap.
In his illustrious career, Shah Rukh Khan has mesmerized millions with his charisma on the big screen, but his love for cricket is equally well known. He is the owner of Kolkata Knight Riders, a prominent team in the Indian Premier League (IPL) and his presence in the cricket world is not new. His relationship with the World Cup 2023 is expected to bring a perfect mix of cricket and entertainment, taking the excitement around the tournament to new heights.
The ICC confirmed the appointment by sharing an interesting picture of the Bollywood icon with the World Cup trophy on their official Twitter handle, with a caption that reads: “It’s almost here. This simple but effective message reflects the growing expectations for the tournament among fans around the world.
Shah Rukh Khan highlighted the tournament motto in his distinctive voiceover and added a dash of his trademark charm, ‘It takes a day,’ launching the World Cup 2023 campaign. The promotion captures the essence of One Day International (ODI) cricket, reminding fans that every day of the game brings thrills.
The tournament will run from October 5 to November 19, 2023 and is expected to attract attention from every corner of the world. India will begin their campaign against Australia on October 8 and will face their arch-rivals Pakistan in a highly anticipated clash at the Narendra Modi Stadium in Ahmedabad on October 15.
Ten teams will participate in the 2023 World Cup. Apart from India, Afghanistan, Australia, England, Bangladesh, New Zealand, Pakistan and South Africa have secured their spots for their impressive performances in the 2020-2023 ICC Cricket World Cup Super League. The other two teams will emerge from the ongoing World Cup qualifiers in Zimbabwe.
