Honda Motorcycle and Scooter India (HMSI) launched the National Road Safety Awareness Campaign in Bijni, Assam, to emphasize the need of fostering a culture of safe riding behaviors in India. Road safety is extremely important to Honda. During this two-day session at Bijni College in Bijni, HMSI introduced more than 2500 college students and staff members to safe riding practices.
The road safety instructors at HMSI employed age-appropriate road safety learning modules to boost everyone’s retention of the significance of driving safely.HMSI’s National Road Safety Awareness program used a scientifically designed learning module, practical learning, interactive session, and existing driver-honed riding skills.
Fun educational activities such as road safety games and quizzes were also conducted to ensure young students could learn more about road safety.Mr. Vinay Dhingra – Senior Director, HR, Admin, IT & Corporate Affairs, Honda Motorcycle & Scooter India said, “With this campaign, we aim to cultivate the right road safety habits amongst the new and upcoming riders as well as help them in understanding the importance of using the roads safely.”
