HCCB plans to offer financial and digital literacy training to 25,000 women nationwide, a major FMCG company in India. The company has partnered with the Y4D foundation for this initiative, which will equip women from diverse backgrounds in different locations and bridge the skills gap in financial and technological knowledge.
The HCCB is conducting financial literacy training in India to equip women with the necessary tools to succeed in the digital era. The training will cover fundamental concepts like banking basics, account opening procedures, and government schemes like Beti Bachao Beti Padhao and Sukanya Samriddhi Yojana Nari Shakti. The digital literacy component focuses on mobile banking, digital market linkage, and cyber safety and security.
Beneficiaries will be trained in groups based on interests, needs, and digital and financial literacy levels, supporting women in achieving financial independence and embracing government and digital opportunities. On this initiative, Himanshu Priyadarshi, Chief Public Affairs, Communications & Sustainability Officer, Hindustan Coca-Cola Beverages, said, “This effort also aligns with PM Modi’s recent call for women-led development and the importance of technology in fostering inclusivity and driving positive change in his several G20 addresses.”
