India’s Fastrack has launched Vyb, a sub-brand exclusively for young women, catering to fashionistas who appreciate trends and up-to-date designs. Vyb by Fastrack is a fast-fashion brand offering 71 stunning designs for various occasions. The brand offers different straps, plating colors, and dial shapes, catering to different moods and moments.
The watches are available at an affordable price range of Rs. 126540/- to Rs. 2960/-. Ashok, with a proven track record of building and growing global businesses, has a compelling business vision to deliver strong bottom-line growth.
The brand’s first collection drop includes 71 breathtaking designs, ensuring a wide range of options for any occasion. Vyb, a collection of bling-infused designs for fashion-forward young women, promoting their free-spirited party vibe with the tagline “Vyb On”. Mr Ajay Maurya, Marketing Head Fastrack adds on the launch of the sub-brand, “Vyb watches are unique fashion statements, and we can’t wait to see our customer’s Vyb On with Vyb!”