Esri India, a provider of location intelligence software and solutions, has announced the availability of ArcGIS Business Analyst, a location intelligence solution suite designed to help organizations make data-driven smart decisions.
Some of the target markets for this solution are banking and financial services companies, manufacturing companies, retail chains, insurance, real estate companies, healthcare, hospitality, transportation, logistics, etc. All such companies have business data to which a location element is attached, and using ArcGIS Business Analyst they can realize the full value of their data in decisions and gain a competitive advantage.
ArcGIS Business Analyst for India will include various location-based datasets, such as points of interest; road network; Accurate boundaries at various levels like pin code, village, district, state, etc.; socio-economic and demographic data; and data from Esri’s Living Atlas. Live road traffic information will also be available.
The solution can help better understand customer preferences, identify new markets and new sites for stores or outlets, and gain better visibility about competitors.