In a celebration of cultural harmony, Durex’s The Birds and Bees Talk (TBBT) takes center stage at the 24th Hornbill Festival, weaving a tapestry of health awareness and community spirit that resonates with the heart of Nagaland.
The festival’s grand opening on December 1, 2023, witnessed the presence of esteemed dignitaries, including Governor La Ganesan and Chief Minister Neiphiu Rio, joined by international figures such as US Ambassador Eric Garcetti and British High Commissioner Alex Ellis. This collective participation amplified the festival’s global impact.
Director of Tourism, Nagaland, Keduosieu Metha, applauded the partnership, stating, “TBBT aligns with the festival’s values, reinforcing principles of consent, equity, protection, inclusion, and awareness, especially among adolescents.” Gaurav Jain, Senior Vice President, South Asia, Reckitt, expressed pride in contributing to the festival’s purpose.